PerSe is a personal project from Edgardo (Edy) del Popolo and David Bonomi.

The pair met in 1995, while working together at a local winery and are now considered trailblazers on the Argentine wine scene. David is one of the most knowledgeable oenologists in the Uco Valley, with on-the-ground experience from Altamira in the south to Gualtallary in the north. Edy was practically born under a grapevine: his parents owned vineyards in north Mendoza, he went on to study oenology and agronomy, and when the winery he was working at was sold to the Santa Rita Estates.

Gualtallary is a high-altitude zone in the department of Tupungato in the Uco Valley. David and Edy work with small plots of just 0.2-0.5 hectares, situated at around 1,300 meters. Due to the altitude average day and nighttime temperatures are 3-6 degrees lower than in the city of Mendoza, they choose their sites carefully as only certain plots can produce grapes that reach the quality they are aiming for.